Our Story

Welcome to the evolution of craft beer.

l-to-r: Mike Cuch, Rob Doyle, Steve Abrams


Created in 2021 by Steve Abrams, Rob Doyle and Mike Cuch, Harmon's is on a mission to brew delicious non-alcoholic craft beer. Drawing on our 20 plus years of experience in the industry, we've adapted and updated the methods used by generations of small brewers to create an innovative way to make non-alcoholic beer. We believe the best way to make great beer is to work within existing brewing frameworks. We don't use fancy equipment or special technology to remove the alcohol after fermentation, just clever recipe design and attention to detail.

Quality craft beer for any occasion.

At the heart of our approach is the belief that great beer needs quality ingredients. It's why all of Harmon's recipes use certified organic ingredients. The result is a core line-up that satisfies a wide range of tastes and offers non-alc brews that even the savviest of craft beer drinkers will love. So for any occasion, at any time, Harmon's gives you the taste and quality you want in a beer – but without the buzz.


A commitment that goes beyond beer.

We don't just believe in making the best non-alcoholic beer; we believe in brewing it sustainably. We care about our impact on the environment and our communities and are continuously looking to improve our operations to support both.

While we hope to create an impact with our delicious brews, we want that impact to be positive not only from a taste perspective, but an environmental one as well.

So what is Harmon’s doing?

Shipping. Not happy with the status quo we took the initiative to design our shipping boxes around our cans and holders. This eliminates additional dunnage in the form of excess cardboard cutouts, packing paper and plastic bubble wrap. The bubbles are in our beer - not our packaging. We estimate that this seemingly small step will remove thousands of pounds of excess cardboard from recycling facilities annually.

Ingredients. The certified Organic logo on the side of our cans is not just for show. It’s an indication of our commitment to sustainability by sourcing ingredients farmed without harmful pesticides, GMOs and in-organic waste. We believe it’s a win-win-win situation where great farms lead to great ingredients and a fantastic tasting final product. Try some of our delicious craft non-alcoholic beers and let us know what you think!